This sample project showcases the design and development of a luxury-focused brand for an invented brand, in this instance, Astoriah Hotel at a 5-star level.
The goal was to create a logo and branding that reflects the opulence, sophistication, and exclusivity of the hotel.
![](https://contentndesign.com/wp-content/smush-webp/2024/05/CND-Astoria-Sample2-1024x684.jpg.webp)
The design process involved extensive research into luxury hotel branding, selection of elegant color schemes, and creation of a timeless logo that conveys the high standards and premium services offered by Astoriah Hotel.
The branding elements, including typography, signage, and marketing materials, were crafted to ensure a consistent and luxurious experience across all touchpoints.